Representations (after school)
What stories
are present?
#me too campaign which reflects the liberal values of the guardian in which they believe women are entitled to the same opportunities as men.
What issues
are present?
The normality of sexual assault between woman, and the guardian aim to raise awareness for this showing full support and encouragement for the movement.
Who is
present? Who is absent?
Strong powerful image on the front of a woman, which represents independence and equality, lack of male dominance suggests womens unreliance on men and their survival without them.
How have they
been represented?
Nigella lawson in the sky box has been re[resented as a stereotypical woman, with her pictured being in the kitchen, although her job takes on a more traditional women role- this feature on the magazine ay contradict the campaigning of women fighter for equality and power in todays society and proving that they are more than just housewives.
How has
language and the images been used? What meaning is created?
The strong image on the front creates a powerful sense of strength and determination which is highly associated with the campaign. This sense of overcoming leaves women in a powerful position to move on from sexual assault and prevent it for other women.
How does this
link to contexts of the time?
Nigella Lawson in the kitchen represents women from an old stereotype, acting as the homemakers. However main image represents them as powerful and dominant linking o more modern contextual ideas of women.
How does it
support the Scott Trust values?
It reflects the journalistic freedom and liberal values of the Guardian free from commercial or political interference. As not everyone would agree that women are equal to en but this new liberal article is presented in their magazine.
Construction
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This is the way a media text is put together. In a magazine or
newspaper it includes the layout and writing as well as
the choice of images
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Mediation
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This is the process everything goes through before it reaches an
audience. This can be how newspaper or magazine photographs are cropped and captioned, or how real life events - like a protest or a
speech by a politician - are portrayed in a news report.
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Selection
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This refers to what has been selected to include in a media text.
This can be particularly important in newspaper articles, where
selecting certain facts over others can change the angle of a story; what is
omitted is sometimes as important as what is included.
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Anchorage
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These are the words that go along with images to give those pictures
a certain meaning in a specific context. This includes captions and headlines
in newspapers and taglines in adverts or on film posters.
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Stereotypes
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These are a simplified representation of a person, groups of people
or a place, through basic or obvious characteristics - which are often
exaggerated.
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Ideologies
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These are ideas and beliefs, held by media producers, which are often
represented in their media texts.
In a newspaper, the ideology of the owner or senior editors could
influence the way certain stories are represented, such as lending support to
a particular political party.
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